We are in the age of social media. Today, it appears that almost everyone uses several social media sites not only to interact with friends but also to develop brands and businesses. According to a report, there are nearly 4.70 billion active social media users worldwide. That's a considerable number, and it's always getting more significant. Global-Web-Index found in another study that people spend an average of almost 2 hours daily on social media. As a result, the companies and businesses of today are in intense competition to get the attention of social media users.
How much does social media increase website traffic?
Getting leads is one of the essential parts of a business's marketing and sales process. And social media has become a meaningful way to find new customers. In fact, 92% of marketers say social media is vital to their business. Almost 81% of people find a company's website through social media. However, you risk being left out if your company or industry does not use social media.
Marketers have also been able to get new leads by using social media. According to a study, social media lead conversion rates are 13% higher than average. So, by using social media platforms, companies are not only getting a good number of leads, but they are also getting high-quality leads with higher conversion rates. Here are some things to think about if you want to receive your share of high-quality leads from social media:
The best way to Increase Website Traffic
There are many factors to increase website traffic for free. Today we discuss the most 6 important factors which greatly increase your website traffic.
1. Choose the right channel
There are many social media platforms that can be beneficial for website traffic. The most popular social media platforms are Facebook, Twitter, LinkedIn, and Instagram. Each of these social media platforms has its own strengths and weaknesses. It is important to do your research before choosing which social media platform to use for your website.
2. Special Offers
Who doesn't like to get things for free? Offering giveaways on social media is a great way to get leads. People can share your campaign and brand in this way. And by using an entry form, you'll be able to get important information about your prospects and target customers. People love to share this kind of content, and by making this offer, you're keeping your options interested and spreading your brand name.
3. Gated Content
This is one of the most common ways to get leads on social media. If your content is gated, it means that your prospects will need to do something first, like give you their contact information, before they can see it. Your content must get the attention and interest of your prospects. It's also essential that your landing pages are easy to understand and have clear instructions. The gate also ensures that the aspirants who give you information are interested. With gated content, you can filter out buyers who aren't likely to buy, leaving you with more qualified leads and Increase Website Traffic.
4. Social Media Ads
Social media advertising is a great way to find new customers because it lets you target people in more specific ways. Using social media ads, you can reach your prospects based on their location, interests, industries, and more. However, remember that you must target suitable candidates who will find value in your content, so you don't waste money and other valuable resources.
5. Improve security by removing spam emails
Spammers are always searching for emails. If you put your email on your website, spammers can get it. When they have your email address, they will send you many scam emails that try to get you to give out personal information. This will eventually compromise the security of your data.
You should use a contact form to avoid these problems. This will help you get information from customers without showing them how to contact you. You can also improve the security of online contact forms by adding reCAPTCHA.
6. Set auto-replies for customer satisfaction
Your store may not be open all the time. But the internet is always available. And you do have an online business website. Also, you can't know when a client will send a message request. So how can you respond immediately if you get a message outside office hours?
You're thinking right! Using an online emergency contact form, you can give immediate answers. In addition, using a contact form, you can set up automatic responses. This instant response will make things better for the user. It won't be a complete chat, but it will let the user know you can help him with his problem. For example, you can set an answer like, "We have received your question, and our team will get back to you with a solution."
To Sum Up
In conclusion, social media can be an effective way to increase website traffic. By using well-timed social media posts, you can help your website rank higher on search engine results pages (SERPs). Besides if you need a wonderful theme or help for your website you can visit our site here - themeix.com