Have you ever wondered how to get your website to appear first on the search results? Well, we have come up with a wonderful solution. With the benefits of streaming traffic and new customers to your site, the following tactics should bring your website to a first-page ranking.
1. Make the Right Keyword Selection
A very common mistake on the part of many businesses is to try to optimise for the wrong keyword. Or even worse, choose no keyword at all. The keyword that you select for your company will explain what you are providing as a product or service. It seems pretty direct, but there are so many ways to phrase the same thing that work is needed. You need to make sure your keyword that you are trying to rank for is a good fit for your site.
You can explain your business when selecting a keyword. Nevertheless, it also needs to reflect a minimum amount of traffic as well as be a practical keyword that you can rank on the first page. Keyword methods come in handy here.
Use Moz keyword explorer to analyse your chosen keyword. Yes, now you can easily get an idea about how much search volume your keyword represents and how hard it might be for anyone to rank for it. Moz will also list the top three competitors that rank for that keyword right now.
You must copy the ranking page URL and plugging it into the connection explorer. Then you can search the domains that rank in the top three spots for how many backlinks do they have. This will give you a report backlink so you can see the quality and quantity of referencing domains pointing to the page for ranking. Use this piece of information to make a much more informed decision about the effect the keyword will have on your company.
2. Create Depth in Your Content
When you have selected the right keyword, you’ll need to build content that reflects your reputation as an expert. Google loves websites which show expert opinion through published and linked related content to a keyword-optimized page. Establish the main topics that are specifically linked to your idea for the keyword. For additional pages on your web, go through the same method of deciding keywords. Find the best keywords you can use in a lengthy key phrase.
The idea is to rate these articles for less competitive phrases that might not pull in as much traffic. Such as your keyword but it will add to your keyword ‘s popularity and reputation. Such articles will also direct you, visitors, to the main keyword page by connecting to it inside the content body. This subtle technique takes on a hub and spoke framework. It is also widely used to refine and arrange content on a website to highlight keywords and topics.
3. Speed Up Your Pages Load Time
Moreover, Google has already confirmed that page speed is a ranking factor quite a long time ago. A daily effort to retain a competitive advantage would be to improve the load time on your pages. Not only will slow page speed damage your ranking, but it will also cause your website’s bounce rate to increase. If a page or website takes too long to load, people become frustrated and will go back out and look for another alternative.
With some of the apps that appear in a search for “web speed monitoring software” you can test your page speed. Google provides PageSpeed Insights in which you can type your site’s URL and get a score based on the time it takes for relevant content first to appear.
4. Reach Out for Credibility
Some of the pages ranked on the first page have backlinks which add to their content ‘s credibility. To get enough reputation and authority to outstrip your competition, you will need to make a list of sites that will connect to your content.
If your company has been in the news or is a semi-known name, you should look for brand mentions that are unlinked to receive some backlinks. You can start by searching for your site’s mentions on Google. Using this search operative to remove your site and any social media connections (in terms of authority, they don’t count for much).
Intext: [insert name] -companyname.com -twitter.com -pinterest.com -youtube.com
The results will show websites in their content which mentioned your brand. Suppose you find a website that listed your company name but has not connected to you. You can get in contact with an email. You need to ask them if they want to add an anchor text link to your website from your company name.
The chances are they will not be opposed to linking to you as well. They have already listed your brand in their material.
5. Broadcast Your Content
Whenever you publish a piece of content that is worth sharing, add it to any profile you own on social media. Leave on the post a call for action asking the readers to share with their network. Leaving a call for action could get you four times as many shares as the post alone.
When your network expands, so will your website be able to generate traffic. Although social signals count towards ranking for very little, you have a better chance of acquiring more backlinks when more traffic is driven to your site.
SEO is not a choice for small businesses when it comes to bringing the link to Google’s first list. This is a normal but very important part of doing business and should be introduced as soon as possible in the website’s existence. The earlier you start, the more reputation and credibility your firm will build in the search results. Establishing authority in your sector would help drive the most traffic from profitable places on Google’s first list.